Landing Pads

Introduction to Using Interface's Landing Pad for Your Interactive Quiz or Training

A landing pad is an innovative feature from Interface that revolutionizes the traditional use of landing pages. While landing pages are generally static and aimed at selling a product or service, the landing pad serves as a dynamic welcome screen for visitors who click on your link to an interactive quiz or training session. This guide will explain how the landing pad works, why it's beneficial for your business, and how to effectively utilize its features.

What is a Landing Pad?

The landing pad is essentially the first screen that users encounter when they access your interactive content. Unlike traditional landing pages that typically focus on a single call to action, the landing pad is designed to engage users in an interactive experience, such as a quiz or training module. This approach not only captures the user's attention more effectively but also enhances user engagement and retention by providing a more dynamic and personalized experience.

How to Set Up Your Landing Pad

Setting up your landing pad involves customizing various sections that will automatically integrate to form a cohesive front-end experience for users. Here are the steps and elements you can edit:

1. Trailer Video
   • Add a short video clip that plays automatically when the page loads. This can be anything from a personal introduction to relevant stock footage that aligns with your brand.
2. Benefits Summary
   • List the key benefits of your training or quiz. This section is designed to persuade users about the value of proceeding with the content.
3. Resource Visuals
   • Upload high-resolution images of any resources related to the training or quiz. This could include images of worksheets, ebooks, or other educational materials.
4. Customizable Elements
   • Personalize elements like your company logo, a privacy policy link, or your website URL. This customization helps maintain consistency in branding and builds trust with users.
5. Color Scheme and Design
   • Choose a color scheme that reflects your brand's identity. The design settings ensure that all visual elements on the landing pad are coherent and visually appealing.
6. Call to Action
   • Input your strategically placed call-to-action text to guide users towards desired interactions, such as signing up, downloading materials, or starting the quiz.

Implementing Your Landing Pad

• Input Information: Simply enter your content into the designated sections of the template.
• Automatic Integration: The system automatically formats and integrates the input data into a polished, user-friendly front end.
• Preview and Adjust: Before publishing, preview the landing pad to ensure everything looks and functions as expected. Make any necessary adjustments.

The landing pad is a powerful tool that transforms how potential clients interact with your digital content. By creating an engaging, interactive first impression, you can significantly enhance the effectiveness of your online training or quizzes. Follow the steps outlined in this guide to create a compelling and functional landing pad that captivates and converts your target audience.